Planning

Success requires strategy. LakeStreet helps with the plan so you can move forward with confidence.

At LakeStreet, we’re insightful, analytical and well-connected, and we use all of these qualities to develop a comprehensive, customized media plan for you.

We start with your goals and expectations. Who do you want to reach? What’s the timeline? What have you tried in the past? What’s your budget?

We examine the latest in industry trends, consumer information and media rating research and assess the findings in light of your goals and our experience.

It’s a dynamic process of listening and advising, brainstorming and evaluating, presenting and refining. The end result is a plan as unique as you are.

A LakeStreet media plan is a map to reach your customer using the fastest, most cost-effective route possible.